PRIVACY NOTICE

Welcome to Inoveight Limited's privacy notice.

Inoveight Limited respects your privacy and is committed to protecting your personal data. This privacy notice will inform you as to how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.

Please also use the Glossary to understand the meaning of some of the terms used in this privacy notice.

Purpose of this privacy notice

This privacy notice aims to give you information on how Inoveight Limited collects and processes your personal data through your use of this website, including but not limited to, any data you may provide through this website when you sign up to our newsletter, purchase a product or service and/or take part in a competition.

This website is not intended for children and we do not knowingly collect data relating to children.

It is important that you read this privacy notice together with any other privacy policy or fair processing policy we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy notice supplements other notices and privacy policies and is not intended to override them.

Controller

Inov-8 is the trading name of Inoveight Limited. This privacy notice is issued on behalf of Inoveight Limited so when we mention "Inoveight Limited", "we", "us" or "our" in this privacy notice, we are referring to Inoveight Limited who is responsible for processing your data. Inoveight Limited is the controller and responsible for this website.

We are registered in England and Wales under company number 4195383 and have our registered office at Inoveight Limited, 12B Beechburn, Prospect Road, Crook, County Durham, DL15 8RA.

We have appointed a data privacy manager who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact the data privacy manager using the details set out below.

Contact details

If you have any questions about this privacy notice or our privacy practices, please contact our data privacy manager in the following ways:

Full name of legal entity: Inoveight Limited

Email address: jonhammond@inov8.com

Postal address: Inoveight Limited, 12B Beechburn, Prospect Road, Crook, County Durham DL15 8RA

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

Data includes first name, last name, title and gender.

Contact Data includes billing address, delivery address, email address, telephone number(s), location data and postcode data.

Financial Data includes bank account and payment card details.

Transaction Data includes details about payments to and from you and other details of products and services you have purchased from us.

Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.

Profile Data includes your username and password, purchases or orders made by you, your interests, preferences (for example run, gym or walk), feedback, survey responses, images, videos, location data and postcode data.

Usage Data includes information about how you use our website, products and services.

Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share Aggregated Data such as statistical or volume data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Contact and Profile Data to understand customer purchasing in certain locations or to understand product purchasing trends. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

If you fail to provide personal data.

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us but we will notify you if this is the case at the time.

We use different methods to collect data from and about you including through:

Direct interactions. You may give us your Identity, Contact, Financial and Transaction Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:

apply for our products or services;

create an account on our website;

subscribe to our service or publications;

request marketing to be sent to you;

enter a competition, promotion or survey; or

give us feedback or contact us.

Express checkout providers. If you purchase a product or service using one of our express checkout providers, they may give us your Identity and Contact Data for the purpose of completing your order. Express checkout providers include, but are not limited to, Amazon, Klarna, Link, PayPal and Clearpay.

Social media providers . If you share your reviews from the products you’ve purchased from us via your social media channels, we may collect and use your Identity and Profile Data from the relevant social media post for the purpose of sharing your reviews. Social media channels include, but are not limited to, Facebook, Google and Instagram.

Other third party providers. If you enter a competition, we may collect your personal data via competition tool providers including, but not limited to, KingSumo. We use TrustPilot to seek reviews. If you provide a review to TrustPilot, we may use this data for statistical purposes.

Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our cookie policy here for further details.

Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below:

Technical Data from the following parties:

website management including, but not limited to, Magento (who hosts Adobe Commerce and Magestore) and Gnatta;

analytics providers such as Google based outside the UK;

advertising networks such as Affiliate Window (AWIN), Google Ad, Dotdigital and Meta Business Advertising based inside and outside the UK; and

search information providers such as Google based outside the UK.

Contact, Financial and/or Transaction Data from providers of technical, payment and delivery services such as Stripe based outside the UK.

Identity and Contact Data from publicly available sources such as Companies House and the Electoral Register based inside the UK.

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

Where we need to perform the contract we are about to enter into or have entered into with you.

Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

Where we need to comply with a legal obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data although we will get your consent before sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.

Marketing

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Promotional offers from us

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing).

You will receive marketing communications from us if you have requested information from us or purchased goods or services from us and you have not opted out of receiving that marketing or where you have provided consent to use of certain cookies like Google Ads, Affiliate Window and Meta Business Advertising.

Third-party marketing.

We will get your express opt-in consent (including for third party targeting cookies) before we share your personal data with any third party for marketing purposes.

Opting out

You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you via your customer account, by adjusting your cookies or by contacting us at any time using the email: enquiries@inov8.com.

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.

Change of purpose

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

Our website uses cookies to distinguish you from other users of our websites. This helps us to provide you with a good experience when you browse our websites and also allows us to improve our site.

Our website uses Google Analytics, which is a web analytics service provided by Google Inc. This service evaluates visitors’ use of our Site. For more information on the cookies set by Google Analytics, including information on how to opt out, please visit https://google.com/intl/en/privacypolicy.html. This helps us to provide you with a good experience when you browse our website and also allows us to improve our website.

Our website also uses Google Ads to retarget information to you in which we believe you may be interested based on your browsing or other interactions with our website and/or links and/or pages. This is subject to your consent which you can withdraw at any time. For more information on the cookies set by Google Ads, including information on how to opt out, please visit https://support.google.com/google-ads/answer/9028179?hl=en-GB.

Our website uses Meta Business Advertising and Affiliate Window tracking/targeting cookies to help show you relevant content and ads and to measure the performance of ad campaigns. A copy of Meta’s cookie policy can be found here. An explanation of Affiliate Window’s cookies can be found here.

Our website uses Meta Business Advertising and Affiliate Window tracking/targeting cookies to help show you relevant content and ads and to measure the performance of ad campaigns. A copy of Meta’s cookie policy can be found here. An explanation of Affiliate Window’s cookies can be found here.

To deactivate the use of third party advertising cookies, you may visit the consumer page to manage the use of these types of cookies.

You can choose which analytical, functionality and targeting cookies we can set by clicking on the button(s):

Statistic cookies OFF

Preference cookies OFF

Marketing cookies OFF

Strictly essential cookies are set automatically to enable you to fully access our websites.

We may share your personal data with the parties set out below for the purposes set out in the table under How we use your personal data above.

Internal Third Parties acting as separate controllers, joint controllers and/or processors and who are based inside the UK and provide IT and system administration services and undertake leadership reporting.

External Third Parties including:

service providers acting as processors based outside the UK who provide IT and system administration services including, but not limited to, Magestores, Microsoft Azure and ANS;

professional advisers acting as controllers, processors or joint controllers including lawyers, bankers, auditors and insurers based inside out outside the UK who provide consultancy, banking, legal, insurance and accounting services; and

HM Revenue & Customs, regulators and other authorities acting as controllers, processors or joint controllers based inside the UK who require reporting of processing activities in certain circumstances.

Specific third parties including but not limited to:

Adobe Commerce (provided by Magento) to store personal data. Adobe’s privacy policy can be found here; and

DPD (for UK orders only) and ReBound who provide product delivery and return services.

Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy notice.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Inoveight Limited, Inov-8 Europe BV and Inov-8 Inc. use a central platform hosted by Magento to store its personal data. However, each entity is restricted to accessing personal data relevant to the jurisdictions it serves and does not share personal data between each of Inoveight Limited, Inov-8 Europe BV or Inov-8 Inc.

Whenever we transfer your personal data out of the UK, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data.

Where we use certain service providers, we may use specific contracts approved for use in the UK which give personal data the same protection it has in the UK.

Where you are based placing an order from Australia or Canada, then your personal data will be processed within the UK and in Australia or Canada to process your order or return.

Please contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the UK.

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

In some circumstances you can ask us to delete your data: see your legal rights below for further information.

In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

Under certain circumstances, you have rights under data protection laws in relation to your personal data. Please click on the links below to find out more about these rights:

Request access to your personal data.

Request correction of your personal data.

Request erasure of your personal data.

Object to processing of your personal data.

Request restriction of processing your personal data.

Request transfer of your personal data.

Right to withdraw consent.

If you wish to exercise any of the rights set out above, please contact us.

No fee usually required

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

What we may need from you

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond

We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service/product and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us.

Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.

Comply with a legal obligation means processing your personal data where it is necessary for compliance with a legal obligation that we are subject to.

YOUR LEGAL RIGHTS

You have the right to:

Request access to your personal data (commonly known as a "data subject access request"). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.

Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.

Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.

Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:

If you want us to establish the data's accuracy.

Where our use of the data is unlawful but you do not want us to erase it.

Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims.

You have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.

Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.

Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.